The electronic cigarette industry needs its own perfection

In 2019, capital entered the e-cigarette industry for the most year, which made the relatively quiet e-cigarette industry quickly become more and more lively. However, after the 351th party, the e-cigarette industry was pushed to the forefront. The e-cigarette products on the platform of the two e-commerce platforms of Jingdong and Suning were re-launched, but it can be seen that the 315 has brought the e-cigarette industry. The impact.



Fortunately, there is this timely rain, alert everyone, let some speculators who come in for new enthusiasm and rush into the market, and the e-cigarette brands that are willing to continue to insist on stopping to think about it. Whose cheese did you move? Have you learned about the dangers of e-cigarettes? Are you healthy for smokers? Are you replacing smoke for smokers? Or is this a good business?

Controversial e-cigarette, an "alternative" originally designed to quit smoking, but e-cigarettes, but it seems that "smoking cessation" is not the main selling point of its propaganda. The controversy about this industry has never stopped:

Supporters cited a statement issued by the British Ministry of Health: e-cigarettes reduce damage by 95% compared to cigarettes; while the counter-counter quotes cases of e-cigarettes banned in many countries, so it is concluded that the harm is not necessary to have fewer cigarettes; With the growing number of e-cigarettes, the voice of controversy is growing.

Many people blame it because they have moved the traditional tobacco cake, and the e-smoke business’s unclear propaganda is not the murderer of the e-cigarette. Behind its chaos, it is due to the lack of selection criteria, the lack of market supervision, and the serious misleading of bad merchants to consumers. Many e-cigarette brand leaders believe that e-cigarette chaos has become a "tumor" that disrupts the order of the industry, and there is no need to clean up and rectify it.

In the United States and many Asian countries, e-cigarettes are classified as "tobacco products" and are regulated by the Tobacco Bureau. In Europe, Japan, and Taiwan, e-cigarettes are classified as "medicine products".

The detail that deserves attention is that the United Kingdom and France are similar to the European Union in terms of e-cigarette efficacy, and they also adopt a classification control strategy to treat products that meet the definition of drugs or medical devices as pharmaceutical products (the rest are regarded as tobacco products).

In France, for example, when e-cigarettes and E-juice are used for smoking cessation purposes, they are considered as pharmaceutical products regardless of the content of Nico and the concentration, but if it is not for smoking cessation, the content of nie is ≥10mg or the concentration is ≥20mg/ You need to apply for a medical license when you use ml.

Domestic technology companies have set off the banner of e-cigarettes, and e-cigarette entry barriers are far lower than "tobacco products" and "medical products." The country has not come forward to "preside the fair", and the plain text stipulates that tobacco is in charge? Is the medical department or the health department setting standards? The Chinese e-cigarette, which has been delayed by the policy, is like a golden triangle that lacks supervision.

Currently receiving information from E-juice manufacturers, nicotine is completely out of stock, to know that the important component of E-juice nicotine salt is extracted from nicotine, and the market nicotine has never been missing, suddenly out of stock is very embarrassing, may be hidden behind The invisible hand is intervening.

Only when the dispute is resolved first, can the industry take on greater responsibility. The e-cigarettes that were named after e-cigarette exposure at the 315th party are warning consumers. We call on everyone in the e-cigarette industry to attach great importance to it, actively fulfill their social responsibilities, and provide consumers with reassuring cigarettes and smoking cessation products with strict standards. The government will formulate e-tobacco industry regulatory laws and regulations as soon as possible, and strictly regulate industry product standards. At the same time, care for adolescent health, and never sell e-cigarette products to minors. Only in this way can the e-cigarette industry develop further and grow stronger.

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